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- How Nike, Starbucks, & Reddit dominate web3 👑
How Nike, Starbucks, & Reddit dominate web3 👑
Brands' top secret weapon in web3, how digital collectibles are taking over the blockchain, and a gift from Optimism to you! Read more & claim below.
Juan Leal
August 03, 2023
Acquiring a new customer costs 5x more than retaining an existing one.
And loyalty programs are the most effective way for brands to turn existing customers into champions — with 77% of consumers saying they’ll stick with brands that offer a loyalty program. 🤝
But loyalty programs haven’t changed in decades: they’re stale, outdated, & one-dimensional — with 85% of rewards going unredeemed.
With companies like Starbucks, Nike, & Reddit turning to web3 — the blockchain introduces new ways for brands to create immersive digital experiences that delight customers & turn them into advocates.
Introducing thirdweb Loyalty — the fastest way to create next-gen loyalty programs with blockchain-enabled features, like:
🎨 Personalized digital collectibles to reward loyal customers
🏅 Gamified membership programs with tiered leveling systems
⛓️ Dynamic loyalty points that can be transferred & traded
Learn how the biggest brands are 10x’ing their customer lifetime value by building next-generation loyalty programs with web3 — fast & for free:
Claim your Superchain Builder NFT on Optimism 🏗️ 🔴
Deploy a contract on Optimism → claim a Superchain Builder NFT. 🎉
This week, Optimism launched the Superchain faucet — which provides up to 20x the amount of Goerli ETH to builders that verify their credentials.
To celebrate the launch, we partnered with Optimism to reward builders that deploy a smart contract with the Superchain Builder NFT.
Learn more about the drop & claim the Superchain Builder NFT:
🔥 Web3 Innovation: NFTs for Digital Brand Collectibles
Digital collectibles are booming.
The world's most recognisable IP is being reimagined as NFTs to unlock new revenue for IP owners.
Last week, @rarible, @mcfarlanetoys and @thirdweb partnered to launch @DCOfficial's first big drop with Batman.
It sold out instantly 🧵
— thirdweb (@thirdweb)
8:13 PM • Aug 1, 2023
📹️ Web3 Development 101: How to Build a Blockchain App
In this video, learn the basics of web3 development by deploying a smart contract & building a blockchain app from scratch — in just 30 minutes. We’ll take you step-by-step through:
Getting started with the thirdweb dashboard & retrieving an API key
Creating a pre-built smart contract & adding custom extensions
Building any web3 app — whether it’s a website, mobile app, or game!
🛠️ Solidity SDK: Build Fully-Customizable Smart Contracts
INTRODUCING: Solidity SDK.
The fastest way to build secure smart contracts.
• Start with audited, gas-optimized base contracts.
• Easily integrate common features with extensions.
• Deploy to any EVM chain.
• Dynamic contracts which can be upgraded without redeployment.🧵
— thirdweb (@thirdweb)
6:33 PM • Jul 31, 2023
Have a great rest of your week shippin’! 🚢 🛠️
And if you’re ever looking for 40,000+ other builders to learn from & share your web3 journey with, look no further than our Discord community 🤝