How Nike, Starbucks, & Reddit dominate web3 👑

Brands' top secret weapon in web3, how digital collectibles are taking over the blockchain, and a gift from Optimism to you! Read more & claim below.

Acquiring a new customer costs 5x more than retaining an existing one.

And loyalty programs are the most effective way for brands to turn existing customers into champions — with 77% of consumers saying they’ll stick with brands that offer a loyalty program. 🤝 

But loyalty programs haven’t changed in decades: they’re stale, outdated, & one-dimensional — with 85% of rewards going unredeemed.

With companies like Starbucks, Nike, & Reddit turning to web3 — the blockchain introduces new ways for brands to create immersive digital experiences that delight customers & turn them into advocates.

Introducing thirdweb Loyalty — the fastest way to create next-gen loyalty programs with blockchain-enabled features, like:

🎨 Personalized digital collectibles to reward loyal customers
🏅 Gamified membership programs with tiered leveling systems
⛓️ Dynamic loyalty points that can be transferred & traded

Learn how the biggest brands are 10x’ing their customer lifetime value by building next-generation loyalty programs with web3 — fast & for free:

Claim your Superchain Builder NFT on Optimism 🏗️ 🔴 

Deploy a contract on Optimism → claim a Superchain Builder NFT. 🎉 

This week, Optimism launched the Superchain faucet — which provides up to 20x the amount of Goerli ETH to builders that verify their credentials.

To celebrate the launch, we partnered with Optimism to reward builders that deploy a smart contract with the Superchain Builder NFT.

Learn more about the drop & claim the Superchain Builder NFT:

🔥 Web3 Innovation: NFTs for Digital Brand Collectibles

📹️ Web3 Development 101: How to Build a Blockchain App

In this video, learn the basics of web3 development by deploying a smart contract & building a blockchain app from scratch — in just 30 minutes. We’ll take you step-by-step through:

  • Getting started with the thirdweb dashboard & retrieving an API key

  • Creating a pre-built smart contract & adding custom extensions

  • Building any web3 app — whether it’s a website, mobile app, or game!

🛠️ Solidity SDK: Build Fully-Customizable Smart Contracts

Have a great rest of your week shippin’! 🚢 🛠️ 

And if you’re ever looking for 40,000+ other builders to learn from & share your web3 journey with, look no further than our Discord community 🤝